By Kathy Kingston
Transform fundraising occasions into long term profit with professional public sale advice
A better Bid is the nonprofit university and association consultant to making plans and executing extra intriguing, extra profitable distinct occasion fundraisers. during this e-book, award-winning advisor, fundraiser, speaker, auctioneer Kathy Kingston stocks her proprietary and confirmed techniques to viewers improvement, board empowerment, management succession, visitor cultivation and engagement, and donor improvement. you will find out how dwell auctions, specified appeals, cutting edge icebreakers, silent auctions, and new applied sciences might help bring up profit, and the way to execute those occasions in a fashion that interprets to a far better donor base for long term giving. Kingston describes the best way to fit the visitor record and catalog for greater effects, and divulges the thoughts specialist auctioneers use to curate the correct public sale goods and realize the fitting humans to generate optimal profit and interact donors.
This booklet bargains a clean method of fundraising, displaying you ways charity gain auctions will be made a centerpiece of fundraising distinct occasions to force either brief- and long term fundraising ambitions whereas offering a enjoyable and encouraging chance to generate knowledge and preserve supporters fascinated by the challenge. utilizing Kingston's confirmed framework, you will study powerful methods to:
- Strategically elevate high-profit profit streams
- Increase your organization's donor base
- Empower the board towards potency and productivity
- Engage supporters extra deeply and hold them invested
Donors are the lifeblood of any nonprofit association, and sustainable profit will depend on their excessive engagement and willingness to provide. Well-executed profit and charity auctions have confirmed to be powerful fundraisers for nonprofits, institutions, and colleges of every kind, and A better Bid is the specialist advisor to optimizing those distinct occasions for max impact.
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Additional info for A Higher Bid: How to Transform Special Event Fundraising with Strategic Auctions
4). Projecting this financial and donor loss over five and ten years, you quickly see the staggering negative consequences. The proven strategies and tips that I’ve developed will show you how to catapult over the Giving Gap, transforming special events to maximize fundraising and to engage more donors now and into the future. 4 The Giving Gap G I V I N G G A P TRANSACTION MODEL PHILANTHROPY MODEL 14 A HIGHER BID Using the Philanthropy Model and the strategies in this book will help you focus on keeping and treasuring every donor.
When do stories work best to inspire your audience to action? First, when you welcome your guests, simply put your hand on your heart and make brief inspirational remarks about the impact of the sponsoring organization. This can be one sentence. Brevity and authenticity are key. Second, use my proven 59-second story to share a first-person testimonial immediately prior to the fund-a-need as a way for the audience to understand the power and the impact of their giving. Finally, right before the fundraising auction is a perfect time to engage and inspire the audience.
The best auction items are the ones that sell for more than their value. The best-selling items are the ones that are unique and match your audience: BID HIGH AND PROSPER: ARE AUCTIONS RIGHT FOR YOU? 25 one-of-a-kind items such as specialty trips, dinners, and other items that guests can find only at your auction. Finding items that match your audience’s desires and purchasing power will dramatically increase your charity auction proceeds. For example, if your audience is arts and culture focused, unique items that your guests would enjoy might be a package tour in Hollywood, a sold-out concert in your area, or perhaps a New York Broadway show package.